MEDIA UNITED / BUNDLE

€150,000 annual media plan · United Reach

An indicative €150,000 annual budget across 4 campaign flights. Athens, Thessaloniki and a regional market network.

Indicative scenario · excluding VAT€150,000/ year

Athens, Thessaloniki and a regional market network · 4 campaign flights

Budget allocation

Television

45% / €67,500

TV planning with national and regional options subject to feasibility

Radio

25% / €37,500

Selected stations in the plan’s markets across repeated campaign flights

Outdoor

22% / €33,000

Selected outdoor formats according to city, dates and available inventory

Production & creative

8% / €12,000

Creative, spots and asset adaptations within the allocated amount

How it works across the year

01

Flight 1

€37,500

Dates follow your campaign seasonality.
02

Flight 2

€37,500

Dates follow your campaign seasonality.
03

Flight 3

€37,500

Dates follow your campaign seasonality.
04

Flight 4

€37,500

Dates follow your campaign seasonality.

Equal flight budgets are a starting point. Allocation can shift between periods and channels when the strategy requires it.

Allocations are illustrative, not a quotation or a guarantee of transmissions. Channels, stations, placements, dates, taxes and other charges are defined in the final proposal.

MEDIA UNITED

Three specialisms. One Media United.

Radio HypeRadio HypeRadio advertisingVideo WorldVideo WorldVideo & audio productionsTram AdvertisingTram AdvertisingTram & outdoor advertising