MEDIA UNITED / BUNDLE

€125,000 annual media plan · Brand Momentum

An indicative €125,000 annual budget across 4 campaign flights. Athens, Thessaloniki and a regional market network.

Indicative scenario · excluding VAT€125,000/ year

Athens, Thessaloniki and a regional market network · 4 campaign flights

Budget allocation

Television

45% / €56,250

TV planning with national and regional options subject to feasibility

Radio

25% / €31,250

Selected stations in the plan’s markets across repeated campaign flights

Outdoor

20% / €25,000

Selected outdoor formats according to city, dates and available inventory

Production & creative

10% / €12,500

Creative, spots and asset adaptations within the allocated amount

How it works across the year

01

Flight 1

€31,250

Dates follow your campaign seasonality.
02

Flight 2

€31,250

Dates follow your campaign seasonality.
03

Flight 3

€31,250

Dates follow your campaign seasonality.
04

Flight 4

€31,250

Dates follow your campaign seasonality.

Equal flight budgets are a starting point. Allocation can shift between periods and channels when the strategy requires it.

Allocations are illustrative, not a quotation or a guarantee of transmissions. Channels, stations, placements, dates, taxes and other charges are defined in the final proposal.

MEDIA UNITED

Three specialisms. One Media United.

Radio HypeRadio HypeRadio advertisingVideo WorldVideo WorldVideo & audio productionsTram AdvertisingTram AdvertisingTram & outdoor advertising